Built to land.
We build and run cold email systems for UK B2B companies. Every domain, mailbox and tool is registered in your name — leave us and the whole system comes with you.
- Public pricing
- Every account in your name
- 30 days' notice
The problem
Outbound breaks quietly, and the ownership model makes it worse.
Cold email doesn't fail loudly. It decays.Domains quietly lose reputation while your dashboard still reports 99% delivered, and by the time you notice, you've sent ten thousand more emails making it worse.
Most agencies own your sending infrastructure.Stop paying and you've got nothing — no domains, no mailboxes, no list. Your pipeline resets to zero.
Volume-first outbound stopped working.Industry reply rates have fallen from around 8% in 2019 to under 4% today. Inbox saturation and tighter filtering at Google and Microsoft keep pushing them down.
What we do
Four things, run properly.
Infrastructure
Separate sending domains, mailboxes, SPF/DKIM/DMARC, all registered in your name.
Deliverability
Three-week warm-up, monitored inbox placement, domain rotation before damage.
Data
Targeted list building, verified live inboxes, corporate subscribers only.
Operations
Sequences, sending, reply handling, weekly reporting.
Ownership
You own everything we build.
Every domain, mailbox and tool subscription is registered to you and billed to your card. No markup on tooling — you see the actual invoices.
- Every metric is auditable because you hold the accounts. You can log in and check any number we report.
- If we part ways, you keep the entire system. Domains, mailboxes, sequences, lists and tool access stay exactly where they are.
- This isn't a feature. It's how the relationship should have always worked.
Typical agency
- Sending domainsAgency
- MailboxesAgency
- Sending platformAgency
- Prospect listAgency
Stop paying and you keep nothing.
Scalixs
- Sending domainsYou
- MailboxesYou
- Sending platformYou
- Prospect listYou
Stop paying and you keep all of it.
UK compliance
Who we’re allowed to email.
We email corporate subscribers only — limited companies, LLPs, Scottish partnerships and public bodies — under PECR Regulation 22, which does not require prior consent for these entities.
Identifiable sender, real business address, working opt-out on every message. We do not email sole traders or unincorporated partnerships.
Process
Four weeks from signature to first send.
Infrastructure build
Deciding exactly who to target, then setting up domains and mailboxes in your name. Authentication records configured and verified.
Warm-up and list construction
No sends. Rushing this is what burns domains.
Campaign launch
First sequences go live on warmed domains, at controlled volume.
Keeping it in the inbox
Weekly reporting, copy iteration, daily deliverability monitoring.
Versus hiring an SDR
The same job, costed honestly.
In-house SDR
- £35k+ salary plus tax and tooling
- 2–3 months to onboard and ramp
- One person, one skill set
- You buy and manage the stack
- Results in months
Scalixs
- Fixed monthly fee
- Live in four weeks
- Full stack — infrastructure, data, copy, monitoring
- Tools at cost in your name
- Campaigns running by week four
Pricing
Public, fixed, no retainer games.
This works if a single new client is worth four figures to you, and someone your side can take the calls. Below that the arithmetic doesn’t work — and we’ll say so before you pay anything.
Covers month one: domains, mailboxes, authentication, warm-up, list build. Nothing sends in month one.
Campaigns running, monitored, reported weekly.
Billed directly to you at cost, no markup. Roughly £140 to £180 a month, depending on sending volume and how many mailboxes you need.
We guarantee the system and the process. We don't quote meeting counts before we've seen your data — anyone who does is guessing.
The stack
Six accounts. All in your name.
This is the whole stack. Every account is opened in your name and billed to your card, so you can log in and check any line of it against what we tell you.
Namecheap
Google Workspace
Smartlead
Apollo
MillionVerifier
Google Postmaster| Tool | What it’s for | Approx / month |
|---|---|---|
| Namecheap | Sending domains, registered to you | ~£2 |
| Google Workspace | Mailboxes, three per domain | ~£45 |
| Smartlead | Sequences, sending, warm-up, inbox rotation | ~£33 |
| Apollo | List building and enrichment | ~£42 |
| MillionVerifier | Live-inbox verification | ~£15 |
| Google Postmaster | Deliverability monitoring | Free |
| Total | One sending domain, three mailboxes | ~£137 |
These are the actual accounts, in your name, billed to your card. We take nothing from them. Exact cost varies with sending volume. Each extra sending domain adds its registration and its mailboxes — roughly £47 — and list size drives enrichment credits. Most builds land between £140 and £180.
Questions